Reasons to Start a Google Ads Campaign
August 30, 2023
The primary focus of digital marketing is to increase your business’ visibility and, in turn,
Pay Per Click
Investing in Paid Social Media for Your Business
July 21, 2023
In 2023, it is absolutely impossible to avoid social media. In any marketing plan for your
How Do I Choose Keywords for SEO?
July 6, 2023
Optimizing keywords is crucial a crucial step in search engine optimization for your business to
What Are Google Ads and How Can They Benefit My Business?
January 19, 2023
Looking to increase the traffic to your website this new year? Google Ads is an
How Does Paid Media Help SEO?
January 19, 2023
When you’re assembling a proper SEO strategy for your business, there will be much to
When is the Best Time to Run Facebook Ads?
September 12, 2022
Since its inception, Facebook advertising has proven itself to be a cost-effective and easy-to-use platform for
How Much Should I Spend on Google Ads Campaigns for My Business?
September 8, 2022
Figuring out how much you should be spending on your Google Ads campaigns can be
SEO Vs. SEM What Is The Difference Between Them?
June 27, 2022
SEO (Search Engine Optimization) and SEM ( Search Engine Marketing) are often used interchangeably but
PPC vs. SEO: What Is Right For You?
June 2, 2022
Choosing between SEO and PPC is difficult for many small business owners. Both use strategies
What Are Responsive Search Ads?
May 4, 2022
Responsive search ads, or RSAs, are Google Ads with multiple headlines and descriptions, allowing Google’s
How Can I Optimize a Successful Remarketing Campaign?
April 8, 2022
Recapturing your audience’s attention is an extremely effective marketing technique. If you are not doing
The Importance of Ad Rank on Google Ads
February 17, 2022
Many brands and businesses use Google Ads to promote their products and services. These ads
Are Facebook Paid Ads Worth It?
December 28, 2021
With so many different avenues, platforms, and mediums to advertise with these days, it is
Google Ads Beta Features Promote Audience Forecasting, New Behavioral Insights
December 16, 2021
Google Ads and PCC are the largest-used resource for Search Engine Marketing. Google PPC campaigns complement
What Are The Different Benefits of PPC and SEO?
December 13, 2021
Choosing between SEO and PPC and which method to employ for your business can be
SEO vs. PPC: Which Is Right For You?
November 16, 2021
With digital marketing continuously on the rise, new methods of organic and paid marketing are
Guide to Developing a Successful Paid Search Strategy
November 15, 2021
PPC is a marketing strategy that many businesses use that use pay-per-click ads. If your
Should I Invest in SEO or PPC?
October 20, 2021
Both SEO and paid advertising will help your business grow by increasing your visibility on
4 Benefits of Running Google Ads for Your Business
September 1, 2021
Google is one of the largest search engines in the world, with 5 billion searches
Google Ads Tips for Back-to-School Season
August 2, 2021
Back-to-school season is among us, and it’s important for brands to be proactive about their