Boston's Top Website Development Agency: Web Design & SEO Services
Develop your digital brand with web design services
Interested in a new website for your business? Let Boston Web Marketing upgrade your digital presence with a one-of-a-kind, custom-designed website that is highly functional, engaging, and mobile-responsive for all users. Get started today with a complimentary audit of your existing website and a risk-free quote for your website project.
Business website design project portfolio
Get inspired! Check out some of the latest websites our team has been working on:
Create a responsive, seo-friendly website that engages customers
Leverage our powerful suite of marketing tools, resources, and strategies to enhance your online presence and stand out from the crowd.
Custom website design services for your business
At Boston Web Marketing, our website designers have years of experience creating custom websites for a variety of businesses across the country. Each of our talented designers has an impressive portfolio consisting of both national and local clients.
We are proud to offer website design & development for both business-to-business and business-to-consumer websites. In addition to thriving businesses and start-ups, we are always happy to assist those who need a personal website.
Resposnive Website Design
Combine Web Design & SEO/PPC Strategy
With search engine optimization (SEO) in mind as well as your business objectives, our team creates alluring websites that drive traffic and increase sales. From major e-commerce sites to smaller boutique firms, our Boston-based web designers have designed a multitude of websites that deliver results.
E-Commerce Web Design Services
For e-commerce brands, your website is not just your digital brand, but also your marketplace. Our team designs websites optimized to improve digital shopping experiences that can easily be integrated with third-party platforms, plugins, and online stores. We work across a variety of the most popular e-commerce website tools, and provide SEO and paid search strategies to help boost your store’s online visibility.
Engage visitors & boost conversions with our professional web development services
SEO-Friendly Design
Mobile-Friendly Websites
Our Technical Specialties
Read what our satisfied web design clients are saying about us
…honestly, about the years we have worked with a few marketing and PR people and nobody has been in contact as often as you and quite on the ball. Your enthusiasm makes us feel as if you’re part of Nebo.
Carla Palotta Nebo Cucina & Enoteca
They are a first class organization that delivers results! BWM takes a truly consultative approach in meeting the exact needs of your business. No high pressure upsells, no tricky language, no hidden fees. If there is only one thing that you can do to impact your business this year, hire Boston Web Marketing! They are SEO made easy. GET FOUND QUICK!!
Bill Gayler JamesHardie
From social media optimization, PPC management and Google adwords management to web site design. The team at Boston Web Marketing has always backed up their services with quantifiable metrics.
Neil MacLellan Automatic Laundry
Contact Boston Web Marketing Today
Get your business found online
Get a free SEO audit for your website! Our team will perform a full analysis of your website’s SEO for errors and improvement opportunities.
Frequently Asked Questions About SEO
What Is Responsive Website Design?
Websites are viewed across a large variety of devices. Smartphones, tablets, and computers all have unique dimensions, which can make websites appear differently depending on the device used. A responsive website adapts to the size of the screen. Content and images are rearranged, and some elements are completely removed or replaced to accommodate the size of the screen. This has a few key benefits. First and foremost, users on your website will be able to navigate and engage with it more easily when using their phones or tablets. Moreover, many search engine platforms will penalize websites that have poor mobile experiences when users are making mobile searches. Since the majority of searches are made on smartphones, it is vital that your website passes the technical standards set by search engines.
What Web Design Platforms Are Best For SEO?
Website platforms have all evolved over the years. That said, WordPress continues to be an industry standard for a variety of reasons. First and foremost, the ability for third-party developers to create valuable plugins allows for significantly more customizability. WordPress is also used by so many businesses and web designers that it is often easier to find new designers who are well-versed in WordPress design. From an SEO perspective, there are often concerns around some of the other CMS platforms that primarily use templates. While it is always possible to optimize a website for SEO performance, regardless of the platform it was built on, there have been instances where SEO professionals have noticed some CMS websites performing worse than their counterparts. Platforms like Wix and Squarespace are known for their ease of use, requiring less upfront web development. But the drawback of these platforms can be a lack of customizability. Of course, web design platforms also vary in purpose. Shopify and WooCommerce on WordPress are industry standards for e-commerce because they are designed not only to host online shops but also to include SEO integrations for product marketing.
How Can You Improve User Experience (UX) with Web Design Services?
User experience is vital to the efficacy of your website. There are a few key places where UX can be improved:
- Website Speed/Performance: If your website takes a while to load, or elements load in after an initial load and cause the entire site to shift placements, this leads to bad user experiences. Moreover, search engines like Google penalize websites that fail their “core web vitals” tests, which include loading times and layout shifts.
- Navigation: Websites should have intuitive layouts and navigation so users can easily move from page to page and find the content and information they are looking for. If pages are difficult to get to, or it is hard for users to convert on a page, this will greatly impact your lead flow.
- Interactivity/Engagement: While SEO can sometimes focus on content writing, pages that are primarily words without any engaging/interactive elements often perform worse and have lower session durations. Providing interactive elements, making it easy for users to engage with content, and providing strong calls to action improve website performance.
What Are The Benefits of Web Design Services for Local SEO & Small Businesses?
SEO, Social Media, Email campaigns, paid search campaigns, and traditional marketing can all get people to go to your website, but what happens then? A small business’s website provides a 24/7 representation of your brand and opportunities for customers to contact you or shop for your products. Just like a physical storefront, a website communicates elements of who you are to your potential customers. Users judge businesses based on the professionalism of their website. A well-built website that highlights your brand and team builds trust. Moreover, websites are easy to track, and provide key performance indicators for how your other marketing efforts are translating to business and ROI.