Yahoo to Replace Google as Firefox's Default Search Browser

Yahoo to Replace Google as Firefox's Default Search Browser

If you tend to choose Firefox for your internet searches and activity, you can count on seeing a significant change next month.  Yahoo has recently announced that it is officially replacing Google as the default search engine in Firefox.  The new agreement stipulates a five year deal between Yahoo and Mozilla, and it will take place for both mobile and desktop.

While Google’s Chrome remains the top dog in the U.S. and the world, there is high hopes and expectancy that the changes taking place for Firefox will drive millions of new searches on Yahoo each month.  If legitimate success is seen, there is the potential for other partnerships between Yahoo and Mozilla as well.  The browser market is a competitive place; increased users and activity from this deal could bring forth a larger coverage of search territory, additional revenue for ads situated within search results, and an overall greater reputation as an online search provider.

 

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