What to Consider When Choosing a Domain

Domain extensions on looseleaf

What to Consider When Choosing a Domain

Since the rise of the internet, the way people have searched for information on anything has changed. As online real estate has become more congested, your domain name has become more important in the quest to be found. However, there are a lot of myths floating around about domain registration, and we’ll tell you what to consider seriously when it comes to your domain.
 
Even if you’re not ready for a website, it’s good to register your domain name. If you are not ready to create a website but the domain you want to use is available, it’s a good idea to purchase and register it now. You can use the domain for a few things: creating an email address, pointing it towards your social media page, staking your claim online. Owning the domain you want for your business keeps someone else from taking it before you’re ready and allows you to begin branding your business online. Just make sure you watch out for the expiration date.
 
If you allow your domain registration to expire, all of the work you’ve done to build your band can benefit someone else’s business because someone else can register it and point the domain towards their site. Domains can be registered at a reasonable price, for a long period of time. Depending on the provider, you can register a domain for as little as one dollar per year for up to ten years, and have a few to protect your brand. Domain registration can be done in as little as five minutes through many domain retailers, which come with suggestion tools and hosting plans to set everything up at once.
 
Your domain is the first thing many people will see when searching for your business, so it’s important to pick the one that is right for your business. Even if you are not looking to launch a website specifically for your business, having your domain helps strengthen your branding and SEO.

Jennifer Connors
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