What Should Be On My Business Website Homepage?

What Should Be On My Business Website Homepage?

The home page for your website is important because it is the first impression for a potential customer.  Having a clean, well designed homepage is key to converting leads into customers.  Homepages can look completely different from business to business but there are a few elements that all of them have.

  1. Content above the fold – Make sure visitors don’t have to scroll down to see the most important content.
  2. A company logo – Your business should have its logo displayed prominently.  It’s all about brand image and creating a lasting impression.
  3. The name of your company – For obvious reason, the name of your company should be the first thing visitors read.
  4. Contact information – Make it easy for visitors to find your phone number & email address so they can contact you.  Many people online will visit your site just to find the phone number to call you.  It is a good idea to make it as easy as possible for potential customers to contact you.
  5. Call to action – This can be a contact form or button encouraging visitors to call you or request a free estimate or contact you for more information.  This, along with you contact information, is meant to make it easy for leads to contact you.

These are the 5 most important things every homepage should have.

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