Content management systems are used to make the process of updating and publishing content across your website much more straightforward than it used to be. You no longer need to rely on the technical knowledge of coding to create and run a great website. When choosing from the many CMS platforms, you need to have SEO at the top of your mind. Some of these platforms include essential SEO elements, while others do not have many of these features. Here are a few of the most popular CMS platforms that allow you to prioritize your site’s SEO.
A new collection of data has shown that WordPress is by far the most popular platform used at 39.5% of all websites across the web. The main reason for this may be the SEO features that are offered via plug-ins on the platform. A couple of the most popular plug-ins used are Yoast SEO and All in One SEO, which includes the ability to create:
WordPress is also known for its great user experience, site speed, and mobile-friendliness, all of which are crucial to SEO. If you are looking for a CMS that offers customization with a countless number of features, WordPress is the way to go.
While still one of the most used CMS platforms available, Drupal is used by only 1.5% of all websites across the web. The reason for the lower usage is probably due to the fact that it is not as user friendly if you are not technologically savvy. Although Drupal may be slightly more challenging to get the hang of, it still offers all the same SEO features as WordPress. If you are a web developer or have one running your website, Drupal may be the right choice for you.
Shopify is the second most used platform at 3.2% of all websites across the web. This platform is great if you are running an e-commerce website and still want to keep SEO as a top priority. The main catch of this platform is that knowledge of their coding language, Liquid, is necessary if you want to customize your website. Shopify does not have as many SEO features as WordPress and Drupal but does come with many built-in elements.
There is no golden rule when choosing a CMS platform. Each website is different and requires a unique combination of features to make it run smoothly. Contact us at 857.526.0096 for questions regarding your website.