There are many components when it comes to SEO, such as on-page and off-page optimization and local considerations. It’s crucial to prioritize your SEO strategies rather than just chipping away at it. If you do your SEO tasks out of order, you’ll find yourself wasting time and resources. While there may not be an exact order to follow, prioritizing does help divide the SEO tasks into categories.
1. Remove Duplicate Content
Duplicate content is one of the major issues that will drop your rankings and it’s also confusing for Google bots to crawl.
2. Check Your Site for User Experience
Take a look at the architecture and design of your website. Users will click away if your site is difficult to navigate.
3. Have a Responsive Design
Mobile compatibility is a major factor when it comes to SEO. According to Google, more searches are taking place on mobile over desktop. Rather than creating a nice site for the mobile screen, try creating a fully responsive design so it’s compatible with various platforms.
4. Set Up Google Analytics & Webmaster Tools
While you may not be utilizing these tools immediately, they both help your website get indexed and track valuable data.
5. Make Sure Your Site is Indexed
You may think that Google is crawling your website but you’ll want to double-check that you actually are showing up in SERPS. Click the ‘google index’ tab in Webmaster Tools to see the total number of pages being indexed.
Once these steps are accomplished, be sure so complete keyword research, create local listing accounts, generate quality content and start building backlinks.