web marketing

How To Make Your Google Maps/Local Business Page Meet Quality Guidelines

Google announced that they have updated their quality guidelines for local business pages.  You can find the all the information about the update here, but  here are a few tips to make sure you’re doing the right things: 1) No more descriptors allowed in your listing 2) Two or more brands who share the same …

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How to Boost Engagement on Your Business Facebook Page

Alright, you just received one of  those regular Facebook page update emails and you see the dreaded red font with the “-” in front of the People Engaged category.  What to do?  Here are some tips to help boost those engagement numbers and get people interested again. Don’t forget that Facebook is called social media …

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How to Target Facebook Content to Your Desired Audience

Facebook advertising offers some great options to the business owner in terms of targeting  the desired audience for your product or service. Think about “who” you really want to look at your content.  Who are the potential buyers?  Where are they?  What circles do they move in that could create a wider distribution for your …

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Facebook Outpaces Twitter for Referral Traffic

Here is another good  reason to keep your business Facebook page active and up-to-date: it really can bring you a lots of web traffic.  Some new numbers are in that show that Facebook, on average, drives more than 20% of the traffic to the typical website.    According to a recent report from Shareaholic, Facebook trumps …

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Boston Web Marketing Mentioned in Yahoo News

Search Engine Optimization Company Goes World Wide Including Clients in South America, Asia, Australia and the United States Boston, MA (PRWEB) May 06, 2011 Boston Web Marketing, a search engine optimization company, today announced several 2011 milestones. Distributing communications on behalf of more than 250 global accounts – to more than 5 million hits monthly …

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