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Google Reviews: Why They’re Important & How To Gain More

Word-of-mouth is one of the most powerful marketing methods to date. What customers say about your business through Google reviews is much more important to potential customers than what you have to say. This is why it is critical to have consistent and frequent positive reviews on your Google My Business page. Due to the …

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online reputation and positive reviews

Do Positive Reviews & Reputation Management Matter for SEO?

Reputation management has emerged as a marketing buzzword over the last decade. Leading research and SEO experts find that it is crucial to ensure that you have a healthy queue of positive reviews in order to improve your search engine rankings. Earning positive customer reviews on Google and social media is the key to using …

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Negative Social Media | Positive Customers | SEO Boston

Numerous companies have started to utilize social media in order to help enhance their online presence, hopefully increasing their business in turn.  Facebook is one obvious avenue for this, but it is important to remember that with the good media exposure all sometimes comes the bad.  Just as you see on listing sites such as …

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