In today’s world image optimization is an increasingly important feature of websites. With most users on their phones using a slow 3g connection, optimizing your images is make or break. To make things worse, our users’ attention spans are getting shorter, and their expectations are getting higher. They spend most of their time using sites …
Advanced Image Optimization: The Blur Up Technique Read More »
Google My Business offers businesses both large and small a more targeted method for attracting local consumers, garnering online visitors, and ultimately getting more conversions. But did you know that Google is rolling out new features that may provide even more conversion paths for businesses of all sizes? According to Search Engine Journal and other …
Could Google My Business Quotes Add Meaningful Search Conversion Channels? Read More »
Maintaining a high-speed website has never been an easy topic but it’s an increasingly important factor. It’s 2019 and for most businesses, especially e-commerce, well over half of your customers are usually browsing on their mobile device or tablet. In today’s world most people are on the move, looking for a new restaurant to try …
Social media is an important part of any marketing strategy, but did you know that most digital marketers use just about any social media platform to improve their SEO? Many social media platforms are used has high ranking backlinks and citations as Google indexes inbound links to your website. But more active social media channels …
How Do I Optimize My Social Media Platforms for Search? Read More »
Like everything else on the internet, web design has taken some major strides. Those trends that used to be “in” are now obsolete as companies try to find new and better ways to reach their audience. Here are four up and coming web design trends that you should think about adding to your website. Personalization …
This is the third blog in a 13-part series about the importance of content marketing for improving SEO, conversions, and brand awareness. Content marketing can yield significant results when it comes to return on investment, organic search performance, and customer satisfaction with your business/brand. In our last post, we explained that companies with more blogs …
In addition to optimizing your twitter profile there are many ways that you can optimize your tweets to try to help increase click throughs to your tweets. One way to think of optimizing a tweet is looking at it as a shortened meta description. Part of your goals in tweeting should be including keywords in …
Optimizing Your Tweets: Best Practices| SEO Boston Read More »
It is important to understand the value of Video Optimization for any website. Videos are playing an increasing roll in providing websites with content, and information to users that help to weed out the generic. Google, which owns Youtube, has deemed it necessary to upload videos to Youtube and then have that video embedded or …
