In the world of SEO, what it often most talked about is on-site SEO. This is all the work done to optimize your website, including content, metadata, page structure and internal linking. Whether the site is built on WordPress, HTML, or another platform like Squarespace or Shopify, you can find these features. However, what is …
Search engine optimization (SEO) and digital marketing requires consistent as well as thoughtful updates that help search engines identify your customer’s primary keywords they use when looking for products and services. Content writing, technical optimization, and social updates are always useful in any digital marketing campaign, but it is always crucial to remember that link …
Are Backlinks and Off-Page Citations Still Useful for SEO? Read More »
Backlinks, either through directories or authoritative sites, are some of the most effective off-page SEO tools to improve your site’s ranking. However, sometimes marketers may not see their desired results or website rank improvements after completing a back-linking campaign to their website. The reason for this is that Google and other search engines not only …
