mobile devices

Google Releases New Anchor Banners to Optimize Mobile PPC

Google continues to roll out new optimization opportunities for pay-per-click (PPC) managers, with updates such as advanced paid search APIs, ad quality monitoring/auditing, and other ways to improve PPC content across search. However, new banner ad modifications may help PPC managers improve their mobile performance on apps for businesses. Via the Keyword blog, Google announced that they …

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