Ranking strong for common, general keywords is difficult, especially if your business is newer or on the small side. Using long-tail keywords is a great way to go if you want to build your traffic and conversions fast (and with less effort). While picking the right long-tail keywords isn’t always easy, it doesn’t have to …
Choosing the right keywords for your website can feel daunting when your search engine optimization performance and website traffic depend on it. There are thousands of different words and word combinations to choose from. Choosing the right combinations can be the difference between being a top page result versus the second or third page. If …
3 Keyword Research Tactics to Help Improve Search Rankings Read More »
There are as many ways to use search engines as there are search engine users: everyone using Google likes to find things their own way and will apply their own filters to the results page no matter how their results appear. Some people prefer to start with a broad search and then weave their way …
Taking the Long Route: Optimizing for Long Tail Keywords Read More »
