There’s a reason that keywords are talked about so much in SEO! Keywords provide the building blocks for your website to get found, identify what your services are to your audience, and help to answer the most commonly asked questions about the subject. Semantic keywords, or keywords that are related to a primary topic, are …
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Overview Of Schema Markup Schema Markup is a string of structured data in the form of code, which works in partnership with content & information that is actively displayed on your website. This piece of code is normally placed on the back end of a specific page within your website. Schema Markup ultimately serves two …
The SEO guru at Google, Matt Cutts, answered some questions today about what the future of SEO looks like and some of the changes you can expect to see over the summer. By the end of the summer, Google will be rewarding sites that follow good, white hat SEO tactics, while penalizing black hats, link …
Many people will remember the “Pepsi Challenge” that occurred years ago during which Pepsi allowed willing participants to blind-taste their product against Coca-Cola to see who came out on top. Recently, but in a technology and internet-focused approach, Microsoft put this same concept to work by placing Bing against Google in the hopes of “breaking …
