Google Analytics has launched what they claim to be “the future of analytics.” As of July 1, Universal Analytics is a thing of the past, and all websites should be migrated to GA4. Google Analytics 4 allows website owners to measure traffic, engagement, conversions, and more on any application they rely on. One of the …
SEO specialists around the world know that a big event is about to take place soon – the migration from Universal Analytics to Google Analytics 4! These platforms have unique ways of collecting data and presenting it. This is especially the case when it comes to the way they measure and collect data. If you’ve …
If you’ve logged into your Google Analytics account within the past few weeks, you’ll likely have noticed a blue reminder popup along the top of the page. It contains the news that some people were expecting: starting in July of 2023, Universal Analytics will be phased out to make Google Analytics 4 the primary analytics …
How Is Google Analytics 4 Different From Universal Analytics? Read More »
