google algorithm

A close up view of a desk with a notepad and pen. The notepad reads with the acronym for SERP, or search engine results page.

How Can I Rank On Google’s Rich Snippets?

One of the trickiest parts regarding SEO strategies is knowing that some of your competitors are doing the same things that you are! Especially when it comes to page one of search results, it can get crowded at the top. However, organic search content isn’t the only thing that populates the first page! Other than […]

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How Can I Recover Lost Traffic From A Google Algorithm Update?

The practice of search engine optimization is one that is constantly changing! This is especially the case when it comes to Google – it uses a wide variety of algorithms to assemble its search engine results pages, and these algorithms are updated frequently to help cater better to the user experience. One such change came

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How To Determine Why Your Google Rankings Have Plummeted

If you ask a business owner and an SEO professional what the most important goal of search engine optimization is, they would likely give you two conflicting answers. The business owner would say that the main goal is to increase their business through conversions, while the SEO specialist would say it’s about being as noticeable

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Customer review satisfaction feedback survey concept, Customer can evaluate quality of service leading to reputation ranking of business.

What You Need To Know About The Google Reviews Update

You should know by now that the landscape of search engine optimization is constantly changing. Google continually rolls out new updates to better cater to the user experience, and these updates can affect any of the dozens of algorithms that make up Google’s search model. One such update was recently completed earlier this month, and

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An illustration of a search engine results page with a magnifying glass hovering by the top left of the screen.

Why Aren’t The Links I Want Showing Up In Google Search Results?

Search engine optimization is a process that sometimes leaves more questions than answers. Google’s algorithms are constantly changing and updating to reflect a user experience undergoing the same process. Much of this uncertainty can lead to problems that you aren’t sure how to solve. One of the biggest problems that you’ll likely run into is

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Why Is It Important to Monitor Google Algorithms?

Every business owner that is online should understand the importance of SEO and how it can be impacted by Google algorithms. SEO in itself is the process of increasing your presence on search engine results pages, therefore, increasing your business’ awareness. The stronger your SEO, the more traffic your website will see.  Google algorithms can

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