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A woman carrying several shopping bags operates a tablet. On one of the bags, the words "Black Friday" are printed in black letters.

How To Prepare Your Website’s SEO For Black Friday

The 2022 holiday season is slowly creeping up on us! If you operate a retail website, now is the perfect time to start preparing your website’s SEO to maximize traffic and sales. After all, you’ll want to exhaust all avenues to make sure your business improves from the last holiday season! The best thing that …

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An illustration of an abandoned cart on an eCommerce site. You can see a woman with a big credit card walking away from an open browser window. The window has a shopping cart with a sad face and a big X mark over it.

How to Prevent Abandoned Carts on Your eCommerce Site

When you’re running an eCommerce business, the most important goal you can set for your website is to get the highest possible purchase amounts you can get. You might have fantastic SEO and are doing all the right things, but somehow people are still abandoning their carts before checkout. Don’t worry; there are still plenty …

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call to action button concept for landing pages

How Can I Optimize My Digital Call-to-Action Placements?

Any digital marketing agency or expert understands that a call-to-action (CTA) can make or break your digital marketing efforts. But some business owners may not take the time to optimize their digital call-to-action placements, which could drastically hurt their return on digital marketing efforts and search engine optimization (SEO). A CTA is simply the main …

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