You may have heard of the increasingly popular artificial intelligence program, ChatGBT. The chatbot has several interesting uses- from writing out recipes in a matter of seconds to telling short stories about a topic of your choosing. In the world of Search Engine Optimization (SEO), generating content is an ever-important aspect of increasing your site’s …
What Are the Cons of Using AI-Generated Content for SEO? Read More »
Blogs can take some time to write, but they are definitely worth having on your site. Blogs increase your visibility and credibility to users and Google. Regularly posting new and fresh content can help your SEO and be beneficial to your site’s visitors. Here are some reasons you should consider writing blogs for your website: …
Whether you are new to the industry, interested in learning more, or if you are familiar with Search Engine Optimization you’ll quickly learn that well-optimized content can help to increase organic page ranks quicker than a page that lacks the key optimization factors. With that said, what steps can someone take to make sure your …
What is an Effective Way to Optimize Web Content? Read More »
Can you believe how quickly this year has gone by? With Thanksgiving only a week away, it’s time to prepare for the holiday season! From changing up your content or adding some new elements to your site, there are plenty of ways to optimize your site to fit this time of the year. Need some …
How to Prepare Your Website For the Holiday Season Read More »
Good Content Over and over again we keep hearing that one of the best SEO practices is to make sure that your site has good, quality content for your visitors. But, how does Google know whether or not it is good and then factor that into how the site ranks in the search engine results? According …
This is the fifth blog in a 13-part series about the importance of content marketing for improving SEO, conversions, and brand awareness. In the last five blogs in this series we’ve talked about why content marketing is important, the basics of creating original content, and the on-page SEO elements that help your content/website rank higher on …
Advanced Keyword Research Practices to Boost Content Read More »
Chances are that if you want to keep your website active and current, you have a blog on the site which you update regularly. At least you should! Updating your blog on a regular basis not only keeps the content on your site fresh, but it can also draw continued traffic if it’s interesting and …
If you want your local business to rank well on the search engines we have some tips that may help get better use from your site. 1) Don’t focus only on what you sell. Yes, the site is there to drive your business, but build additional content that makes your site interesting or that differentiates …
What Pitfalls Can I Avoid on My Local Business Site? Read More »
Maybe soon. The word is that sometime in the first half of 2015, Twitter will allow users to add native video to their tweets, but there is no officially confirmed date yet. Native videos for advertisers are those videos that are just … there. They appear along with the other content as a natural part of …
The online pin board, Pinterest, continues to gain in popularity, even gaining traction in male users, but how do you get your page to start showing up in on the search results pages? Here are some tips: 1) Make sure to set up your page as a business account, make sure to verify it and …
Since a more visible online presence is a key driver in SEO and your online marketing strategy, many businesses wonder about how to get customers to write good online reviews of their product or service. There is only one really good answer: make whatever it is that you provide, good. While it is much more …
Alright, you just received one of those regular Facebook page update emails and you see the dreaded red font with the “-” in front of the People Engaged category. What to do? Here are some tips to help boost those engagement numbers and get people interested again. Don’t forget that Facebook is called social media …
How to Boost Engagement on Your Business Facebook Page Read More »
If you have a Facebook page set up for your business, and you should, you want to make sure that your posts are effective and help to promote your brand or product. Here are some ideas for making the best of your posts. 1) Make the content engaging. Talk about things that are interesting to …
How to Write a Good Post for Your Business Facebook Page Read More »
Lots of people wonder if a sudden drop in their website ranking is the result of a penalty from Google based upon Google Panda or Penguin algorithm updates. According to Matt Cutts of Google, the answer is … maybe. At least that’s the safest response. According to Cutts, if you have been hit with penalty …
How can you to tell if Google has penalized your site? Read More »
Content rules the roost these days when it comes to ranking well in search results. If you want to create material for your site that should help you rank better than others, there are some tips you can use. 1) Remember that when most people initiate a search, they are asking a question – regardless …
How to leverage your website content for SEO results Read More »
Did you ever wonder why you see the things you see in your Facebook News Feed? Well, according to Facebook, there are over 100,000 factors that go into determining what pops up on your page. They won’t explicitly say what those factors are, but they will they that they asked lots of users questions about …
As SEO professionals our goal continues to be to get your business found as often and quickly as possible when a prospective customer sits down and does a search. A part of that goal is to try to get your business listed as close as possible to the top of the search engine results pages. …
If you are noticing a high bounce rate for your business’s website, not only are you losing out on potential sales, but the overall message should be that your website is not good enough. It’s time to take a step back, dissect the issue and make some improvements. A bounce rate is when someone clicks …
So you’ve been told that blogging is an important part of any SEO campaign and you have been advised to publish a new blog post once per week. An immediate concern you might have is that A) You feel like you’re wasting your time, and B) You aren’t sure how to blog effectively. You certainly …
You’ve launched your site, worked with a designer you like to make it look the way you want, and hired an SEO expert to make sure that people will find it. Are you done? The answer of course is a big “no” since things are constantly changing out there and you need to keep up …
