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IOS Devices Are Capable of Indexing App Content on Google Now

IOS users who use the Google app are now able to find content that exists in other IOS apps.  According to Search Engine Journal, The few apps that were selected to use this Google feature are Eat24, Huffington Post, Free Dictionary, OpenTable, Pinterest, Yellow Pages, SlideShare, SeatGeek, TapaTalk, YouTube, and Zillow. Google is trying to …

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How Much Will Google’s Mobile-friendly Update Effect My Traffic?

By now everybody knows that they should already have a mobile-friendly site or at least be working to get there. April 21st is the date that the mobile-friendly updates begin to hit – it could roll out over a week or more according to Google – but it’s definitely coming. The question a lot of …

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Should You Worry About the Google Mobile-Friendly Algorithm?

In case you haven’t seen it, Google is rolling out a new mobile-friendly algorithm on April 21st that promises to have a bigger impact than the Google Penguin or Google Panda updates did. A source at Google confirmed that the new algorithm will have a “significant impact”  on mobile search results.  This may not be …

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How To Make Your Google Maps/Local Business Page Meet Quality Guidelines

Google announced that they have updated their quality guidelines for local business pages.  You can find the all the information about the update here, but  here are a few tips to make sure you’re doing the right things: 1) No more descriptors allowed in your listing 2) Two or more brands who share the same …

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How to Boost Engagement on Your Business Facebook Page

Alright, you just received one of  those regular Facebook page update emails and you see the dreaded red font with the “-” in front of the People Engaged category.  What to do?  Here are some tips to help boost those engagement numbers and get people interested again. Don’t forget that Facebook is called social media …

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How to Target Facebook Content to Your Desired Audience

Facebook advertising offers some great options to the business owner in terms of targeting  the desired audience for your product or service. Think about “who” you really want to look at your content.  Who are the potential buyers?  Where are they?  What circles do they move in that could create a wider distribution for your …

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