analytics

page speed optimization graphs on a laptop

Google’s Plan To Provide Ranking Boosts Based On Core Web Vitals

This May, Google plans to provide ranking boosts to websites based on performance. This is great news for newer websites or newly designed websites. For years the age of a website and the number of links pointing to a website has been a core factor in how a website ranks. This has given an unfair […]

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Are Facebook Events Working for You?

Business owners who use Facebook to promote their product or services now have a new tool in their pockets to measure effectiveness. Many business Facebookers create events on their pages to promote upcoming sales, functions, or events to their followers.  Now Facebook has added insights to the actual event information for promoters to see how effective

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Google+ Pages Offer More Useful Information

Those reluctant to establish a Google+ page for their business because measuring its effectiveness was iffy at best,  may now have a reason to rejoice, or at least, rethink. Last week, Google rolled out Google+ Insights for Google+ page managers and it offers some improvement over what performance information was previously available. If you select

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How to maximize your SEO work using Google’s Webmaster Tools

Google offers more than analytics for you to gage the success of your website and any SEO work you are doing.   Webmasters Tools is also available and offers a wealth of information for those who know what to look for.  Here are some tips that will help you to use Google Webmaster’s Tools to fine-tune

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