WordPress is one of the most SEO-friendly platforms for your website. They have many tools to help you manage and optimize your website, leading you to better Google rankings. However, just having a WordPress website won’t bring you to higher rankings–you still have to implement proper SEO tactics. Continue reading for SEO tips for your WordPress website.
Install SEO Plugins
There are a couple of common and free SEO plugins you can install when you launch your WordPress website. Yoast SEO and All in One SEO are both free to install and recommended plugins. These plugins will not perform SEO practices for you; they will simply make it easier for you to adhere to the best SEO methods.
Create the Most Optimized URLs
When creating SEO-friendly URLs, it is important to have a good permalink structure. URL optimization is essential for ranking your pages for certain keywords and search queries. It also makes it easy for search engines to crawl your site and understand what your content is about. WordPress provides tools to edit your URLs and plugins for more modifications.
Provide Good Content
Quality content is one of the best ways to optimize your website. Provide knowledgable information to increase traffic and rank better on Google. Having good content will engage your audience and keep them on your website for longer. But, make sure to avoid duplicate content, which can hinder your SEO efforts. Taking exact text from another website or source and putting it on yours will negatively impact your SEO score. WordPress provides writing plugins that will ensure that your content is SEO-friendly.
Optimize Site Speed
WordPress websites have great performance altogether, but some plugins can improve your site’s speed even more. A site’s speed is a very strong ranking factor–if your website loads slowly, it’s likely that your bounce rate will increase from searchers exiting out. Prioritizing your website’s speed is a small step that can make a big difference.
Contact Boston Web Marketing
If you’re interested in learning more tips about WordPress and SEO, contact our experts at Boston Web Marketing. Our team will help you build your website, implement effective SEO tactics, and help your website rank higher on Google. Get in touch with us today by calling us at (857) 526-0096 or emailing firstname.lastname@example.org. We look forward to hearing from you!