We have come to the last part of our SEO checklist for website owners who want to make a significant impact on their business. Just a few more important factors to optimize your website to its full potential. Time to master the rest of the checklist to set your website up for success!
Keywords & Topics
Before getting started with the context, think about your niche. What is the purpose of this and who is your target audience. If you haven’t done your research yet, you may want to stop there and take the time to work on that first before proceeding any further. Once you’ve figured out your base, start mapping them out to your content.
Regularly publishing articles is a great step but having content that is informative, personalized and relevant to your target users’ needs and wants, a good user experience is a good SEO. When users are engaged, they consume more content, interact with it and share it. From the overarching structure to the details of the layout, make sure your design fits in well with your content.
Heading or h-tags are often overlooked by writers. However, heading tags are important on-page SEO factors as they’re used to communicate to the search engines what your website is about.
Image Alt Attributes
While adding images helps back up your content, adding good image attributes strengthens the message of your articles along with search engine spiders and improves the accessibility of your website.
Internal links connect your content and show Google the structure of your website. External links pointing back to your page will help gain authority, credibility, and a bit of ranking power influence. We’ve written some of the basic key link strategies for you to get you started.
If you have a physical business that promotes products and services to local customers, then local SEO is an effective way to market your business online. A successful SEO strategy will help your customers find you and allow potential customers to learn about your business with a quick search on their mobile phone or desktop.
If you are struggling to see results with your online presence, consider giving us a call where one of our SEO Specialists will be more than happy to answer any questions or concerns you may have.