Mobile Search Now Includes App Indexing

phoneEver since the roll out of the mobile-friendly algorithm update, Google has now made it clear that they will now use information from indexed apps on Androids as a factor in ranking for signed-in users who have the app installed on their mobile device.

What does this mean? This means that moving forward, if you perform a Google search on a mobile device, in the case an Android phone, the search results will include not just websites relevant to your search query, but also content that is within an app.

If you are looking to dominate the mobile search world, start by making sure that your business app for Android users are up to Google’s White Hat search engine optimization standards. Content is king and will always be king! The reason as to why Google is now fully rolling out this new app indexing feature is because mobile searches are eventually going to take over desktop searches. If you want to be a head of the game, start optimizing your mobile app.

Don’t have an Android? No worries! Google has recently announced that it will be bringing app indexing features to iOS devices as well!

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