“Mobile-Friendly” Label Added to Google Search Results

Google has, finally, announced the launching of mobile-friendly labels in mobile search results. Google has added “mobile-friendly” in the search result’s snippet to let users know which websites are mobile-friendly and which ones are not. “Mobile-friendly” will be added underneath the website’s URL and help with mobile internet experience.

What does this mean for mobile users?

Now that you’ll know when you’re looking at a mobile-friendly site, it will be better optimized to be viewed on your phone. This means no more small text, too small links, or rotating your phone to read.

Is my website eligible for a mobile-friendly label?

According to Google, your website has to pass certain measures, by GoogleBot, to be considered mobile-friendly. These measures include:

  • Avoids software that is not common on mobile devices, like Flash
  • Uses text that is readable without zooming
  • Sizes content to the screen so users don’t have to scroll horizontally or zoom
  • Places links far enough apart so that the correct one can be easily tapped

Does my website meet the criteria?

If you want to test your website, Google suggests you do the following:

When can we expect the mobile-friendly label?

Google is looking to start using this label, in search results, within the next weeks.

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