How to Protect Your Website From Negative SEO Attacks

There are many ways to protect your website from negative SEO attacks, from using software to monitoring your website’s presence on Google. Our experts at Boston Web Marketing use SEO best practices to ensure your website is safe from malicious attacks. The preventative measure we use daily includes securing your website, utilizing Google Search Console, and protecting your best backlinks. Continue reading about the impacts of negative SEO attacks and how to prevent them!

What is Negative SEO?

Negative SEO is sometimes referred to as “black hat SEO” and involves using malicious attacks on your website to hurt your reputation with Google. Scammers and hackers perform these unethical techniques to sabotage a competitor’s rankings and prevent Google from ranking the website in the SERP.

Here are a few methods of Negative SEO Attacks:

  • Hacking your website
  • Building significant amounts of spam links
  • Directing harmful links with inaccurate keywords to your website
  • Removing your highest-ranking backlinks from your website
  • Creating fake social media platforms to ruin your online reputation

Prevent Negative SEO Attacks

Negative SEO is a real threat that numerous websites have to deal with, and they actively try and reverse these effects. The good thing about negative SEO is that it is much easier to prevent than the reverse. Learning about these cruel practices and securing your website are some of the best preventative measures a website owner can take. Continue reading to see our most helpful tips to prevent negative SEO attacks.

Google Search Console

Google search console is a valuable tool many SEO experts utilize. This free service helps you monitor, maintain, and troubleshoot your site’s presence on Google’s SERP. We advise you to set up Google Search Console email alerts to prevent negative SEO attacks. These email alerts will notify you when your website is being attacked by malware, your pages are not indexed, your server is experiencing poor connection, and when you receive a manual penalty from Google. Monitoring your Google Search Console will keep you informed of the latest updates from your website regarding malicious attacks.

Protect Your Best Backlinks

Spammers often attempt to remove your best backlinks that increase your website’s rankings. They achieve their goal by contacting the website owner using your name and requesting you should delete these backlinks. There are a few methods to prevent this from happenings. Our primary strategy is always using an email address from your domain instead of a Gmail or alternative email address. Once you receive this client’s website, ensure they know you will never contact them from an alternate email address. Once the webmaster is aware of these potential threats, they will be aware and know to dismiss the scammer’s emails.

Secure Your Website

Creating good security for your system is one of the best ways to protect your website from malware and hackers. Here are a few items you can incorporate into your WordPress website to prevent and protect your property from negative SEO:

  • Install a plugin with a 2-factor verification password. The verification process will send you a text or email to your desired device and authorize your login. Now each time anyone attempts to log in to your WordPress website, they will need a code to gain access.
  • Create a unique password with numbers and special characters to prevent easy access. Refrain from using a password that you use for everything.
  • Create a copy of your website and files to upload to a database.

Protect Your Website From Negative SEO Attacks with Boston Web Marketing

At Boston Web Marketing, our SEO experts can take over on day one to install preventative software and use SEO best practices to protect your website from these malicious attacks. Call us at (857) 526-0096 or email us at so you can start improving your website’s rankings and protect your assets from negative SEO attacks! We look forward to working with you soon.

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