As you can see, Boston Web Marketing writes relatively one frequently asked question blog every day, during the week. The question you should ask yourself is, “what is the importance of an FAQ?”.
Almost two years ago, Google released an algorithm called hummingbird. Hummingbird allows Google to more easily understand and seek the meaning of full sentences rather than just picking out a few keywords here and there. With a written out question as our title, we are allowing internet users to find our content more easily. This is a very helpful task as it drives traffic to our website but it also helps out the internet and its users as a whole. Users who write a full question in Google such as, “How does writing an FAQ blog help me in Terms of SEO?”, will find a helpful article rather than a general blog of SEO terms.
While FAQ’s focus on specific questions and sentences that people are searching, every time you write a blog, you are pushing out quality content onto your website. As everyone knows, CONTENT IS KING. Writing additional pages and blogs on your website is a great way to improve your credibility in the eyes of Google.
FAQ’s bring up your websites overall legitimacy and the specific FAQ page’s targets the topics and ideas that people are directly searching for. It’s a win-win and an extremely beneficial tool for SEO.