Launching a new business is a tough endeavor. You have plenty of things on your mind, from getting the new business up and running, the day-to-day operations of your company, paperwork, and a countless list of other to-do items. But what about building a website for your new business? Chances are if you are starting from scratch, you’ll have little to no traffic to start. Here a few tips to help get the ball rolling and drive traffic to your website!
Social media is an easy way to get some traffic to your site when you are just starting off. Create a Facebook, Instagram, Twitter, or even Pinterest depending on your niche. Invite your friends, follow similar industry accounts and start posting. This will help develop your audience and help to get some traffic flowing to your site. Plus, having a social presence is a good indicator that you are an active business!
One of the cheaper forms of online advertising is Facebook advertising. You can choose from different ad goals, with one option being to drive traffic. A simple ad and a budget $5 a day can get a targeted audience to your site. You can even do simple A/B testing to find out what ads work best. From here, you can run experiments to try to scale your traffic. This can be a low-cost avenue for informing potential customers about your business and getting your information to a targeted demographic.
If your website is there to convert users to sign up for a service or to buy a product, then Google AdWords is another avenue to get users to a new website. You can compete with national brands for ad positioning and even the playing field with your more established local competitors. Target your ads for your industry keywords and watch the traffic and conversions come in!
If you are a local service provider with limited competition in your area local SEO can be a quick and effective way of getting traffic to your site. By implementing proper on-page and off-page SEO for a new local business, you can compete with any established competitors, and get free traffic to your website from search engines such as Google, Yahoo, and Bing.
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If you’re interested in learning more about our team’s SEO & web design services, reach out today! Our team can be reached over the phone by calling us at (857) 526-0096 or by filling out our team’s online contact form! We look forward to hearing from you and assisting with all of your digital marketing needs!