Getting your company found is no easy task even if you are a small, one location business. Then think about if your business had multiple locations and you had the task of managing all of their listings. Not only can this be time consuming and tedious, but some listing sites won’t accept multiple listings under the same name or phone number. You would think that there would be an easy solution to a basic problem like this, but it wasn’t until now that this process was finally simplified.
Google Places has recently launched its Bulk Listing Management Tool. This tool will make life much easier for business owners and marketers who have multiple listings to manage. The changes affect both the upload and management processes. Here are the primary bullet points from Google’s blog post:
- Edit one or more of your listings’ data at once
- Search through your listings, filtering by specific information or for listings with errors
- Upload new listings using a data file or by adding them individually within the interface
- Tell us how we can improve this new interface by clicking the “Give Feedback” link
I personally like the ability to edit all of your listings data at once. As a marketer, I deal with companies switching email address, business names, etc. all of the time. Instead of having to go to each listing and edit it, I can now simply make one quick edit and the rest will be updated automatically. Hopefully the rest of the internet’s listing sites will decide to follow suit and incorporate this idea to their sites.
Here a couple helpful videos that the Google Places team released to help answer some questions:
(Please Embed These 2 Videos)
<iframe width=”560″ height=”315″ src=”http://www.youtube.com/embed/F3i8w6TT1u8″ frameborder=”0″ allowfullscreen></iframe>
<iframe width=”560″ height=”315″ src=”http://www.youtube.com/embed/ewLm2-nyRYI” frameborder=”0″ allowfullscreen></iframe>
– Mike Fedotowsky
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