5 of the Best Link Shorteners
May 31, 2019
There are a lot of different companies that are offering URL shorteners. To decide which
Technology
FTP: What Exactly Is It?
May 30, 2019
Anyone with experience in SEO knows that first stepping into this world can be a
How Do I Secure My Website? What Are the SEO Benefits of an SSL Certificate?
May 24, 2019
Cybersecurity is one of the fastest trending terms you’ll likely see across multiple industries. With
Optimizing for Voice Search
April 26, 2019
One of the newest and fastest-growing trends in the industry, voice search is becoming a
How Important Is Google Analytics To Your Business?
April 17, 2019
If you own and operate a small-medium sized business, knowing the ins and outs of
Google Announces Trigger Groups in Tag Manager
April 9, 2019
Google announced the rollout of Trigger Groups within Google Tag Manager late last month, allowing
Apple Search Ads Update
March 28, 2019
It’s no secret a large number of business both small and large and creating their
Changes to The Google Search Console Interface
March 21, 2019
Google has recently updated the Search Console interface from the last version. Specifically, Google has changed
Five Ways to Improve Your Website’s Site Speed
March 20, 2019
Digital marketers have to manage a lot in order to make sure their websites are
What is Lighthouse and How Do I Make Sense of the Metrics?
March 15, 2019
Google’s Lighthouse is a program that allows users to test the speed, loading times, and
What You Should Know About Facebook’s Messaging Integration
February 19, 2019
Late last month, Facebook announced its plan to fully integrate three of its most popular
Google’s Take on Landing Pages with Videos
December 27, 2018
During a Webmaster Help session, Google’s John Mueller answered a question related to how videos
The Difference Between Gutenberg and WordPress 5.0
December 20, 2018
Gutenberg and WordPress 5.0 have officially been released and have been causing quite the uproar.
Is Your Site Being Outranked by Yelp or Other Review Platforms?
October 22, 2018
If you own a local business, you may notice your site being outranked by Yelp.
How to Utilize Google Data Studio
October 12, 2018
Google Analytics has been used for years to read data regarding traffic to a website,
How Visual and Voice Search Are Changing SEO (Part 1)
August 31, 2018
Visual search and voice search have expanded and evolved into something more dynamic for SEO
How to Use Google Analytics Intelligence Alerts
August 3, 2018
In addition to providing you with beneficial traffic insights, Google Analytics can be used as
Tips For Your AdWords Strategy
July 17, 2018
Google AdWords is the most heavily used platform today for online digital advertising. This is
When SEO Efforts Go Stagnant
July 2, 2018
Through search engine optimization and the tools used to track it, we can easily see the
How To Find Out What Your Most Popular Webpages Are
June 25, 2018
Google Analytics is a topic we have covered greatly in the Boston Web Marketing blog.