How Do I Read My 2022 Website Data to Develop My 2023 SEO Strategy?
November 30, 2022
The end of the year is a great time to reflect on your website data
Metrics
Optimizing Google Ads Through GA4
November 15, 2022
With the mandated switch over to Google Analytics 4 approaching fast there are three metrics
Why Is My Website’s Traffic Dropping?
November 4, 2022
Don’t worry – most of the time traffic drops are normal and to be expected,
What Should I Expect in the First 3 Months of Starting SEO?
September 22, 2022
When you’re starting in the world of SEO, it’s important to remember that things take
How To Create Tags On Google Tag Manager
September 19, 2022
Tags are segments of code on a website that collect data and allow that data
How Do You Calculate Your Conversion Rate?
September 8, 2022
A conversion rate is an essential key performance indicator(KPI) for marketers, sales representatives, and business
What Is Page Speed And What Does It Mean For SEO?
August 25, 2022
Page speed is the time it takes a website to fully render a page and
Why Did My Website’s Organic Traffic Drop Off?
July 29, 2022
Organic traffic is one of the most important metrics when it comes to analyzing how
Why Won’t My Website Conversions Track?
July 28, 2022
Drafting a successful SEO strategy is much more complicated than you might think! There are plenty of
How Often Do I Need to Track My SEO Performance?
July 11, 2022
Without structure, SEO can take a lot of time and resources without generating much return
Why Is My Website Receiving High Traffic, But Low Conversion Rates?
July 6, 2022
You’ve worked hard to get people to your website, but they’re not converting. What’s going
Troubleshooting A Broken Contact Form On Your Website
June 27, 2022
Ranking as high as you can on Google is one of the end goals of
How To Stop Bots From Affecting Your Referral Traffic
June 8, 2022
You can’t have a successful SEO strategy without the proper analytics to back it up!
What Is TikTok Insights?
May 20, 2022
TikTok “Insights” is a brand new tool from the social media giant that allows marketers
How Is Google Analytics 4 Different From Universal Analytics?
April 25, 2022
If you’ve logged into your Google Analytics account within the past few weeks, you’ll likely
Top 4 KPIs To Focus On For SEO
March 29, 2022
KPIs, or Key Performance Indicators, are metrics that allow you to quantify how well something
How Can I Reduce My Website’s Bounce Rate?
February 28, 2022
Bounce rate is the percentage of sessions on your website that users only viewed one
The Importance of Page Speed
January 5, 2022
When constructing your business’s SEO strategy, there are tons of little things that you’ll need
What Can I Do If My Website Is Down?
December 20, 2021
As trustworthy and secure as your business’s website is, sometimes you will run into problems.
Your Guide to Understanding Website Metrics
December 6, 2021
At Boston Web Marketing, we provide our clients with monthly and annual reports with data