Best Practice for Building an Email List

unamedIf you are looking to build a strong, effective email list to begin your email marketing campaign, there are some ways, like the right way, to do it. Emails are very effective for SEO so building a strong list is highly recommended.

You want to build your list organically to ensure you are getting the right followers. With the right audience you can be sure that they will read your content, share it with others, and help generate strong organic traffic to your website. This sounds great, right? Well, we just want you to know it will be a process, Rome wasn’t built in a day.

You want to give people an easy way to sign-up, most companies, like MailChimp and Constant Contact, allow you to easily embed your sign-up form anywhere on your site! There are a number of ways to share this sign-up form and begin receive contact information.

Ways to begin building your list

  • Make the form easy to find, place it in the footer or sidebar of your website so it appears on every page
  • Add the link to your sign-up form to your invoices that you issue to clients
  • Reach out to your clients personally and ask them to subscribe to your list
  • Add the “sign-up” option in your contact form

Email marketing is a great way to reach your current clients to keep them interested and hopefully pass along your information and share your links with others. The more sharing, the more opportunity there is for strong, reliable, and trust worthy back links to your site

Good Luck!

by Giovanna DaPrato

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