When it comes to the world of SEO, Google, and other search engines, the landscape is always changing and evolving each year. With new technologies appearing as well as other advances with search engines it is important to stay on top of what is being done. In addition, having this knowledge can give you a …
Google is testing a new feature with its mobile search results pages and local services ads. Google created local services ads to help small businesses get more traffic and leads that customers feel safe using, as these ads are linked to Google Guaranteed. To make the process of finding a local service even easier for …
Google Now Showing “Request Quotes” Button For Mobile Local Service Ads Read More »
With it being the last month of 2019 it is time to get started prepping for what the SEO world will have to offer us come the new year. With the latest algorithm updates, Google threw at webmasters the past couple of months and the fact Google is ever-changing in regards to SEO, it is …
In November of this year, Google announced an algorithm update now known as the “Nov. 2019 Local Search Update.” The big thing with this update is that Google is now making use of neural matching as part of the process for when the search engine displays local search results. As described in our previous blogs …
Everything You Need To Know About Neural Matching Read More »
It is well known that Pinterest is one of the most creative ways in which social media can help promote your business, products, or to simply engage with your target audience. Not only does having a Pinterest account for your business benefit you as you can promote your brand as well as the services and …
How Can I Optimize Pinterest This Holiday Season? Read More »
After all the feedback and issues in the past with their political ad policies, Facebook has been rolling out a new set of tools designed to help advertisers control the placement and context of their Facebook Ads. The new set of tools consists of five main areas of focus that will help them deliver the …
When it comes to social media, marketers know that social media is a great way for brands and businesses to personally connect with their customers and target audience. Social media, such as Facebook, allows brands to deliver content through a more personal avenue to their customers to strengthen the bond their audience has with that …
How Can My Brand Can Connect With Customers Through Facebook Messenger? Read More »
Over the years, Instagram has become a huge social media platform with the number of users increasing year after year. While the main purpose of the app when it was first incepted was to be a photo-sharing platform, it has evolved into a giant advertising avenue for businesses and brands. Almost every brand is using …
When it comes to the SEO world, all practitioners know that content is king. While there are multiple facets to having good SEO on your website, updating and providing fresh content is still one of the most important. Especially when it comes to optimizing your website to rank highly on search engine results pages (SERPs) …
When it comes to digital marketing, one facet that is always a mystery to “master” is the art of email marketing. Finding out a formula where you are sending enough emails, but not too many, that will entice readers to open them rather than ignore them is tough. Each year as technology advance we get …
Before 2020 arrives, webmasters and site owners should look on their website to make sure there is no mixed content on their website. This is because beginning December 2019, Google announced that the Google Chrome browser will start to block web pages with mixed content from search results. What is Mixed Content? When referring to …
Google is set to release a new feature within its snippet settings that will allow webmasters to customize how their content is previewed in search results. Already, Google always would generate search snippets according to the search query performed and if the content on a page is related to that query. This left no room …
Google Lets Site Owners Customize Their Search Results Snippets Read More »
Email marketing is a great way to stay connected with your fans, audiences, and potential customers. It is a great way to make announcements, showcase any deals or discounts, and send monthly newsletters if you so need. The biggest obstacle marketers face when doing email marketing is getting our audience to actually open the emails …
How To Write A Subject Line That Leads To Open Emails? Read More »
Looking for more ways to have the best load speed for visitors to your website? If you have a website using WordPress then you may be in luck! While there are already many different types of page speed and loading plugins on the WordPress marketplace, Google has just recently released a new plugin that’s designed …
Google Launches A Native Lazy-Loading Plugin For WordPress Read More »
Google is now changing the way searchers will find TV shows or movies to watch when searching on Google. Starting today, searchers that enter queries similar to “what to watch” on mobile devices will get to walk through a new search experience. This new experience is similar to apps such as Tinder and other dating …
Google is Changing How People Discover Movie & TV Shows Read More »
When it comes to selecting a professional service online, you want to go with a company that is trusted by not only their customers but trusted by the service directory and other known companies. Businesses with badges from AngiesList and the BetterBusinessBureau are perfect examples of ways businesses can showcase their guaranteed service to potential …
A feature that has been popular with the webmasters using Google Search Console has finally made its way over to Bing Webmaster Tools. Now webmasters can verify their properties within Bing Webmaster Tools through domain connect. Making it easier for those using 1&1 IONOS, GoDaddy, Media Temple or Plesk easier access to verify their websites. …
Domain Connect Verification Now Added to Bing Webmaster Tools Read More »
When it comes to the SEO world, our main goal is to rank on the first page for search results and have our organic listings clicked on. With Google’s never-ending changes to its platform, webmasters are always changing ways how to optimize their content. The latest trend to follow is that of structured data and …
When the site first came to fruition and was starting to be used, Reddit was considered the “wild west” of the internet. With the platform having a less-than-welcoming reputation, brands have been fickle on advertising on the site due to brand safety concerns. With this and the outdated code on the website, Reddit wasn’t seen …
When it comes to being successful in the SEO world in 2019, you have probably seen a lot of talk about featured snippets. Featured snippets, also known as position zero, appear for particular searches where answers to a question appear. This feature is supposed to give searchers an instant gratification to their questions so they …
How to Get Featured Snippet Rankings with Zero Link Building Read More »
