Katie Kierce

blue screen saying seo

The Importance of Refreshing Content for SEO

All companies, big or small, need to be accessible online in order to demonstrate industry authority, showcase their work, and get found by their desired audience. The ideal SEO strategy is multi-faceted, but regularly refreshing your site’s content is one huge step towards ranking higher. Here’s why. Creating New Content for SEO It is crucial …

The Importance of Refreshing Content for SEO Read More »

negative review

Should You Respond to Negative Reviews on Google My Business?

Google’s goal is to understand what users are searching for and yielding them the most relevant results. In terms of products, services, and companies in general, Google wants to recommend businesses that will do well by its users. Since its inception, the search engine has expanded its capabilities and now lets businesses list their company …

Should You Respond to Negative Reviews on Google My Business? Read More »

Twitter bird in hands

How Can I Gain More Followers on Twitter?

Twitter is a great social media platform for someone who wants constant content out on the web. Creating a Twitter following takes a special mix of the right content, timing, and people to produce. Gaining more Twitter followers can help engage your brand. With this platform, being consistent and Tweeting quality content are the keys …

How Can I Gain More Followers on Twitter? Read More »

map pinpoint on phone

How to Create an Optimized Service Area Page

One of the main objectives of a small business’s website is to highlight its services in local cities and towns. Service area pages are an effective tool for websites to target specific geo-locations with their online presence. There are many key factors that go into creating a properly optimized website in general, but here’s what …

How to Create an Optimized Service Area Page Read More »

update on screen with a hand pointing

How Can I Keep Business Flowing During COVID-19?

The COVID-19 crisis is affecting businesses and markets worldwide. While many businesses have had to close altogether until further notice, some are still in full or partial operation at this time. Regardless of the status of your business, you should keep consumers updated and try to stay active online to maintain your following. Check out …

How Can I Keep Business Flowing During COVID-19? Read More »

man with calculator

What You Really Get When You Hire an SEO Service

Although most business owners know that showing up in search results is important for their brand, many often question if a professional search engine optimization (SEO) service is worth putting the money into. Here’s a breakdown of exactly what services you’re investing in when you hire a digital marketing agency.  Optimization of Your Existing Site …

What You Really Get When You Hire an SEO Service Read More »

google my business icon

How Can I Optimize My Google My Business Listing?

In terms of your business’s online presence, your Google My Business listing is just as important as your website itself. Maintaining an optimized Google My Business listing can mean the difference between a potential customer visiting your location or overlooking your business completely. Since Google My Business is a free tool, there is no reason …

How Can I Optimize My Google My Business Listing? Read More »

hands holding phones

3 C’s of Instagram for Business: Content, Consistency, Creativity

Since its emergence, Instagram has been growing into an extremely prominent social platform. With the rising popularity of Instagram Stories, IGTV, and expansion of advertising opportunities, Instagram for Businesses is becoming a great place to build your brand, reach desired segments and boost results. This platform is particularly beneficial for visual brands, with the business objective …

3 C’s of Instagram for Business: Content, Consistency, Creativity Read More »

How Do I Keep Users On My Website Longer?

Once your website is showing up in searches and people are clicking to it, the next step is to keep them on your site, engaging with content and hopefully purchasing your products or services. From content to functionality, there are numerous improvements you can make to your website to encourage users to stay. Be Clear …

How Do I Keep Users On My Website Longer? Read More »

social media notifications on laptop

How Can I Increase Social Media Engagement Organically?

The world of social media consists of an assortment of free platforms for brands to spread their message and interact with the public. Brands have the choice of doing this visually through pictures and videos, through text, or linking directly back to their sites. The key to success as a brand on social media is …

How Can I Increase Social Media Engagement Organically? Read More »

google my business

Easy Ways to Optimize Your Google My Business Listing

Having a properly optimized Google My Business listing is not only essential to a business’s search engine optimization, but also to make sure that potential customers are seeing the right information about a company in searches. Often times when a Google My Business listing is available, customers will make a judgement about a business before …

Easy Ways to Optimize Your Google My Business Listing Read More »

youtube screen

How Can Linking to YouTube Help SEO & Improve Websites?

Did you know that YouTube is a search engine owned by Google, and is one of the largest search engines to exist? YouTube currently ranks higher as a search engine than Bing and Yahoo. Many businesses spend time and money to have videos specially made to be featured on their website & social media – …

How Can Linking to YouTube Help SEO & Improve Websites? Read More »

How Do I Use Keywords?

Keywords can help businesses make sure they are reaching target audiences and creating relevant content. When maintaining your brand’s online presence, you should make sure you are adequately utilizing keywords according to product, industry & location. You should also avoid keyword stuffing – overuse of keywords in your content can negatively impact your rankings. Here …

How Do I Use Keywords? Read More »

Contact Us Today!