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Jessica O'Neil

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What Are Black Hat SEO Techniques?

Though you may be eager to boost your website’s rankings, there’s definitely a right and wrong way to do so. Black hat SEO tactics are practices that are otherwise unethical and can cause search Google to penalize your website. Following the Webmaster Guidelines that Google has laid out for you will only benefit you in …

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Mobile friendly

How Do You Create Mobile-Friendly Content?

Having mobile-friendly content on your website is essential as it helps stand out from competitors and deliver a great user experience. Mobile-friendly content is not only important for enhancing user experience but also SEO strategies! Providing users with mobile-friendly content offers many benefits and should be the primary focus of your website. There are a lot of …

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SEO Practices

What Are White Hat SEO Techniques?

White hat SEO is all of the best practices and techniques that are considered ethical and function within search engines’ rules to best optimize your site. Using white hat SEO techniques is essential to help improve your site’s rankings on search engines. There is a significant difference between white hat and black hat SEO; it is necessary to …

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Restaurant search online

How to Boost SEO For Restaurant Clients

There are many factors that put pressure on restaurants to improve their online presence. These factors may include increasing competition, disruptions due to the pandemic, etc. Restaurants improving their visibility locally is essential for their business. Consumers are always looking for new restaurants, and restaurants are always looking for new customers. Continue reading to learn …

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Search engine optimization tools

Tips for Optimizing Your Business’s SEO in 2021

Having a fully optimized website and staying on the top of the search results pages is always the goal for businesses. Using keywords used to be the sole priority of SEO, as this would lead to your website consistently driving traffic. However, before there were algorithms in place, companies took advantage of this SEO tool …

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Google Images on iPhone

Why is Alt Text so important for my site’s SEO?

Uploading images without inputting Alt Text can have a negative impact on a website’s SEO. This is because, search engines such as Google and Bing, crawl the web and won’t be able to understand the image files if there is no alt text that has been set. Therefore, alt text is vital for websites and …

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