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Google Update- What Pages are being impacted by Google’s Site Diversity Algorithm Change?

Google regularly updates its algorithms to better provide users search results that satisfy what they are searching for. It is truly at the heart of what Google does as with better search results, Google and its partners are able to more effectively market to its audiences. As our blog mentioned last week, there was a …

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Scema Markup: Add it to your site

The Importance of Adding Schema Markup to your site’s pages

In Search Engine Optimization, the name of the game is to effectively communicate with Google what your website and more specifically, your site’s pages, are about. Naturally, this is implemented by creating purposeful content within the page and creating a great internal link structure. Once this is completed, what else can you do to increase …

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AMP Pages

What You Should Know About AMP Stories and It’s New WordPress Plugin

If you have read Boston Web Marketing’s former blogs posts on AMP’s, you know they stand for Accelerated Mobile pages. These help users who are viewing your site on mobile better view the content on your site. It works by presenting the user a stripped-down HTML version of our webpage. It tends to exclude images …

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Google's CallJoy

Google’s New Feature: Call Automation with CallJoy

Google recently announced the introduction of a product that offers small businesses call automation capabilities for a flat, monthly rate. For $39 a month, your small business can utilize the virtual assistant, CallJoy, to screen calls and offer those calling basic info. As a partner of Google and being ingrained with multiple small businesses across …

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