Brittany Biavati

How Can I Market the Message and Core Values of My Brand on Social Media?

With such an open market, it can be difficult to know how to stand out from the crowd and get your company’s core values and message across. Consumers want to know that the brands they support are beyond just a name–they want to know that the company has a message and purpose that they can …

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What Should I Do If My WordPress Website Updates Aren’t Visible?

If you are a business owner who uses WordPress to manage your website, you may have experienced times where you make changes to your site but do not see them when viewing it live. This can be frustrating and confusing. Do not worry, though! There are different methods and plug-ins that you can use in …

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How Can I Increase Traffic to My Business’s Website in the Off-Season?

It’s no secret that businesses need an online presence in order to succeed in the current digital age. However, what is less commonly known is that maintaining and improving website content should be an ongoing effort – even during the “off-season.” Many business owners make the mistake of putting their website on cruise control during …

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How to Optimize Social Media Posting Times to Drive Conversions

For businesses, social media is a powerful tool for driving conversions. If you aren’t sure when the best times to post are, you’re losing out on potential customers. In this blog post, we’ll give you some tips on how to determine the best times and days to post on your social media accounts so that …

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6 Essential WordPress Plug-Ins for Launching a New Website

If you’re just launching a new website, there are a few WordPress plug-ins that you’ll definitely want to include. These plug-ins will help keep your website running smoothly and give you the tools you need to grow your business. In this blog post, we’ll discuss 6 essential WordPress plug-ins for launching a new website. We’ll …

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Why Is My Page Title Getting Cut Off On an SERP?

Have you ever noticed how your page title can get cut off on a SERP? This can be really frustrating for business owners, as it can impact click-through rates and overall SEO. In this blog post, we will discuss what a page title is, what it does for your business website, and why it can …

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5 Ways to Optimize the Navigation Menu for Your Website

If you’re like most business owners, you want your website to be easy to navigate. After all, the easier it is for people to find what they are looking for, the more likely they are to convert into customers. In this blog post, we will discuss 5 different ways that you can optimize your website’s …

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When Do Internal Links Negatively Affect SEO for My Business?

Internal links are an important part of SEO for your website. They help to grow your website by directing search engine crawlers to new pages on your site. They also help to boost the ranking of those pages on the search engine results pages (SERPs). However, if you use internal links in excess or create …

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Should I Create a New Website or Build On My Existing One?

In this day and age, the internet is constantly growing as technology improves and society evolves. With so much competition out there, it is essential to make your business stand out on a search engine results page to attract web users and convert them into customers. When faced with this challenge, a common question many …

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Using a map to find local businesses near your location to fit your needs most conveniently

How Do “Near Me” Searches Affect Conversion Rates for My Business?

Whether your business rates highly for popular keywords and search terms nationally, it is also important to strategize your SEO for local schema as well. By doing so, you can increase the chances your business will be found through a “near me” search, resulting in a higher number of completed goals and potential customers. Depending …

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People working together to create a social media and content schedule for the month on a calendar planner using dates and times for a business

How to Create a Social Media Calendar for Your Business

With more users online now than ever before, utilizing social media is becoming essential to include in your business marketing strategy for increasing your brand awareness and goal conversions. As a business owner, there can be many directions you are pulled in each day that make it difficult to properly allocate time for digital marketing. …

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Person sitting on top of a laptop showing the overview of a webpage's sitemap

How Do I Submit An XML Sitemap to Google?

Submitting an XML sitemap to Google Search Console, is key to allowing users to find your business and learn about your services to maximize your conversion rates. By uploading your sitemap, Google is able to read the content included on each of your webpages and rank it for relevant search results pages. Without this essential …

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How Do I Find the Most Popular Keywords for Searching My Business?

Keyword research is the process of using SEO tools and popular trends to identify and track the search terms related to your business or field that are most used by your target audience. By using these terms in your website’s metadata, header tags, and written content, you can increase the likelihood that your page will …

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Viewing Instagram stories on a smartphone

How to Rank Higher on Instagram in 2022 Using Stories

When looking to build your brand awareness, increase your number of conversions, or strategize your digital marketing, Instagram has become a staple platform. Similar to other social media websites, your content is ranked through data collected from content-rich posts relevant to your services and customer interests. When optimizing your page, it is important to shift …

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How to Create Several Pieces of SEO Content from One Topic

To keep traffic flowing on your website, it is important to have a constant flow of relevant and original content that engages your audience. Running a business involves performing several tasks that require your attention every day, sometimes all at once. With so much to do, you must be able to use your time accordingly …

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How Can I Increase My Audience Engagement on Instagram?

By entering your business into the world of social media, you are opening a wide range of opportunities to connect with your customers on a more personal level and increase your brand awareness. Although many people’s main goal is to gain as many followers as possible, it is just as important to humanize your brand …

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