The answer is YES! In fact, many of them are free to use too. Using them will help you write better content and rank higher on the search engine results page. Whether you are writing a blog, service area page, an about me section, or anything else, be sure that it is optimized for search engine crawlers. The following tools will help you write quality content for your readers and search engine crawlers.
Google Keyword Planner
This free option should be one of the first tools you use. Google Keyword Planner allows you to research the keywords that are most popular in your niche. They should be used when writing any type of content to let the crawlers know what you are writing about. Choose words that are high in volume but do not have a high amount of competition.
Google Search Console (Webmaster Tools)
Another free tool from Google which is essential to discovering the keywords that people are searching to get to your website. If the keywords pertain to your product or service, your content should be modified to include them.
If you are having coming up with content for a keyword you are targeting, Scoop.it might just be the tool you need. It’s great for getting ideas for fresh content and allows you to curate the content you like. Scoop.it also lets you invite people to your curated content page and share it on social media.
If you already have content written on your website, nTopic will read and rank it based on how relevant it is to the keyword you are targeting. All you have to do is enter in your URL and the keyword you are targeting. A low score will tell you that the content should be modified or re-written to increase relevancy. It will even tell you what words and phrases to avoid to increase your score!
Providing great content is not always about writing text. Using brilliant visuals captures your audience and draws them to your page. Creating graphic documents such as an infographic may seem like a difficult task, but Infogr.am allows users with no graphic design experience, to create impressive works of art easily.