February 5, 2024

technical SEO

Common Technical SEO Mistakes & How to Fix Them

In today’s digital age, having a solid online presence is crucial for the success of any business or website. Search engine optimization (SEO) ensures your website is easily discoverable and visible to your target audience. However, SEO can be a complex and ever-evolving field, and it’s easy to make mistakes that can hurt your website’s […]

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PR and marketing on a sticky note

How PR & SEO Can Increase Visibility

In today’s digital landscape, search engine optimization, and digital public relations are two of the most complementary forms of digital marketing services. While many decide to divide the two into different sectors, especially in larger businesses and corporations, an impeccable opportunity is missed by doing so. Bringing your SEO and PR team together can provide

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Metrics and graphs on a computer screen

Important KPIs to Track to Understand The Impact of SEO

If you recently have started investing in your marketing strategy, you may be wondering how to quantify the success of your strategy. Website growth does not happen overnight. Search Engine Optimization is a key part to any successful business, however, the results take time. Learn more about metrics you should be paying attention to quantify

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social media feed

The Main Ways To Curate An Instagram Feed

Instagram stands out as one of the most widely popular social media platforms, with over a billion active users. Maintaining a thoughtfully curated Instagram feed holds significance for every brand. Carefully selected visuals and content on your Instagram profile function as a virtual mood board, conveying your brand’s message to the audience. Your feed is

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Letters that spelled Core Web Vitals on top of colored folders

Google Updates Core Web Vitals With Interaction To Next Paint (INP) On March 12

In the ever-evolving landscape of SEO, Google is set to make a significant change. On March 12, 2024, Google will transition from First Input Delay (FID) to Interaction to Next Paint (INP) as a Core Web Vitals metric. This shift has been on the horizon, and now we have a definitive date. The Announcement Google made it

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