A Google search relations representative gave the answer to the commonly asked question, “How long does SEO take for new pages?”, in a video for the AskGoogleBot series. The answer? It can take anywhere from an hour to multiple weeks for a new page to be indexed in Google’s search results pages. The time it …
How Long Does It Take For Google To Index Content? Read More »
SEO for those that do not know is a practice in which the goal is to increase a websites organic traffic through search engines. There are four pillars when it comes to SEO: keyword and content, technical SEO, on-site SEO, and off-site SEO. These four pillars work together to provide a website better rankings for …
As the internet boom continues to reach new heights more brick-and-mortar small businesses recognize the need for digital marketing and SEO. A robust SEO strategy can bring about numerous benefits for small businesses of all types, below we’ll explore some of these! Develop Awareness For Your Business Your business is only as successful as it …
Page speed is the time it takes a website to fully render a page and display its content. Page speed is an essential aspect of your website because it affects both user experience and where your website will rank in the search results. When page speed isn’t closely monitored and fixed when necessary, it can …
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As the temperatures start to cool down, it’s time for businesses to start preparing for their seasonal marketing changes. For companies in the Boston area, that means transitioning from summer campaigns to those that focus on fall. This can include targeting new audiences, promoting different services, and adjusting your SEO strategy. In this blog, we’ll …
Websites have been around for roughly thirty years and have seen significant evolution through the years. While much has changed, some website patterns really have not. For example, the majority of websites see their traffic drop during most weekend periods. If you are a business owner fretting about less traffic every weekend, understand that it …
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One aspect of digital marketing is off-page SEO. There are valuable ways to promote websites through the use of off-page SEO. Link acquisition is traditionally part of off-page SEO. This is important so that it can’t be overstated, as links remain a key ranking factor. Want to learn more about off-page SEO? Continue reading this …
Off-Page SEO: What It Is & How It Compares To On-Page Read More »
Backlinks can help you reach higher search results on Google and Bing. Backlinks signal to Google and other search engines that another website finds your content resourceful and valuable enough to use with their own content. This vote of confidence from one website to another helps your rank higher on the SERP. Here are three …
Detecting bot traffic can be done by analyzing all the traffic to our website. Whether that is from a website, a mobile app, or an API, to detect and block the bots. Spotting this bot traffic is crucial in preventing attacks of crime or fraud of our website’s information. It will also help to avoid …
When you think of the most important elements of an SEO strategy, content should be at the top of your list! Being able to put out informative and reliable content on a regular basis not only helps to increase trust between you and your audience, but between your website and Google’s algorithms. One of the …
As more internet users continue to browse on their mobile devices rather than desktops it is important that your website is designed to support mobile device sessions. Websites and content that support mobile users not only look cleaner and more professional, but they can also improve your page rank! A website that is optimized for …
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A meta description is the snippet of text that shows up below the page title on a search engine results page. The meta description is good for two things: summarizing what that particular page is about, and “luring” or drawing in users to that page from a SERP. While search engines don’t necessarily rank you …
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You’ve put a lot of time and effort into getting people to visit your website. But what do you do now that they’re there? Unfortunately, many business owners don’t know how to convert website visitors into customers. In this blog post, we will discuss remarketing – or the process of marketing to those who have …
Marketing to Non-Converters: How to Turn Website Visitors into Customers Read More »
Google has several algorithms that assist in detecting and interpreting content. However, you need site headers to ensure Google understands your content completely. H1 tags will ensure that your website can be crawled by Google and abides by the algorithm standards. Continue reading to learn more about the importance of H1 tags. What Are H1 …
As part of its migration to an updated system, Google has finished categorizing pages, items, and issues in Search Console. At the top level of Google Search Console, URLs or items are no longer grouped by three or more status categories. Continue reading this blog post to discover more about GSC’s new item classification system. …
Google Search Console Has Updated Its Classification System Read More »
With over 1 billion websites in the world, search engine optimization (SEO) is as essential as ever. As a result, more and more websites are focusing on the implementation of SEO to better their website. SEO has become an excellent tool when it comes to digitally marketing your website, but it is a drawn-out process. …
There are over 200 million people that trust Wix when it comes to their sites. That is a big turn out when it comes to sites and their content. With that being said truly knowing the ins and outs of Wix can be the difference that you need to optimize your site. Here are some …
Service Area Pages have become commonplace for many business websites. Service Area Pages are straightforward and should be created for each city or town your company does work in. Service Area Pages can increase your website’s local SEO rankings and enhance your SEO altogether. Continue reading to learn more about the main benefits Service Area …
What is Direct Traffic? Have you ever seen a random spike in direct traffic in Google Analytics, but you don’t understand what it means? A few things can cause it, but it is important to understand direct traffic and how it differs from other traffic sources. Direct traffic is getting to a site directly, and …
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When you first start planning out your SEO strategy, writing content should come to you naturally and easily. After a while, though, it may be tricky to find ways to keep your work fresh. You want to still accomplish the same goals while you’re writing: getting more traffic to your website while answering the most …
