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May 18, 2022

How to Avoid SEO Penalties

Google is the most popular search engine and makes regular algorithm changes. It is always important to keep up with these changes to avoid penalties. Getting penalized by Google can lead to loss of traffic and revenue, hindering your business. Furthermore, some industries are more prone to algorithm updates due to their competitiveness. Continue reading …

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An illustration of a woman on a laptop, with the screen enlarged to reveal an eCommerce search engine results page. A small shopping cart image can be seen below the computer.

How Does Google Merchant Center Help eCommerce Search?

Do you ever wonder why Google is always making updates to their algorithms and programs? It’s because the user experience is always changing, and Google needs to account for those changes! When it comes to eCommerce search, Google’s way of thinking is no different. Google Merchant Center was launched in 2020 with the aim to …

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