Do you know what content writing for SEO is? When people say they are SEO content writers, others are often confused by what this entails. Whether it be writing for a blog post, or creating content on a website, SEO content writing entails incorporating the best SEO practices to each piece of content. To discover …
Let’s say that you have a pretty good SEO strategy. You’re getting the leads you need for your most popular searches, but that doesn’t quite encompass the whole pie. There are bound to be services that you offer that don’t rank as well as your most popular ones. However, that doesn’t mean that you should …
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These days, there is a good chance that the first time consumers are being introduced to your business is online. Before ever seeing a storefront or office and talking to your staff, they are visiting your website. That being said, it is now more critical than ever for your website to act as your company’s …
Keyword research is a process of gathering and searching for keywords that match the objectives of a given website. When doing keyword research, you should be searching for keywords you want to rank for and keywords you should rank for. Keyword research is a fundamental SEO tactic that can help a site improve and expand its search …
What is an Accelerated Moble Page? Accelerated Mobile Pages, also know as AMP, is a growing part of successful SEO strategies. Accelerated Mobile Pages is a certain kind of coding that allows a site to load quicker on a mobile device. Many times, pages and sites load quicker on desktops and slower on mobile devices. …
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One of the best ways t0 galvanize web traffic for your business is a service area page – or an SAP for short. A service area page is a great way to draw in users from a particular, town, city, or area to your website. Successful service area pages pique the interest of residents by …
Every time you browse the internet via your computer or mobile device, your information can be hacked or invaded without the proper security protections. Website security is as important as ever with the number of online hackers steadily on the rise. This is where an SSL certificate comes into play. An SSL certificate is one …
If you’re a part of a business that is looking to increase their website traffic and search visibility, SEO is an integral part of making that happen. Ideally, at the end of the day you’ll want your website to rank ahead of your competitors. After all, you’ll be far more likely to get business if …
As the world of SEO is constantly changing, optimizing, and growing, many of its old techniques need to be updated. Google typically does a pretty good job at making sure these changes are being implemented without hesitation, hence their idea to incorporate algorithms and other core vitals. With all of these changes occurring, continue reading …
Google algorithms are a complex system that is used to retrieve data from its search index. It then delivers the best possible results for a query instantaneously. Google’s algorithms include Pigeon, Penguin, Panda, and Hummingbird. Curious to learn more? Continue reading below to discover more about Google’s algorithms. What is Pigeon? Pigeon was launched on …
Google Discover is a feature that has been around for nearly three years now. It’s not widely popular, but the sites taking it seriously have seen a considerable increase in organic traffic. If you are looking for more ways to increase traffic to your site, use these tips to become featured on Google Discover. What is …
It happens all the time, a company will decide they want a new website, and can sometimes be so focused on the new design or features that they forget to carry over all the important SEO elements on their site. Most of these components are quite easy to carry over to your new website, but …
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When SEO specialists talk about “metadata” they are often referring to a few key features of web development. When creating any page on a website you can create three meta tags that are designed for search engines to read. These tags are page titles, meta descriptions, and meta keywords. However, meta keywords were devalued over …
People really value what previous customers have to say about businesses. Business can be impacted negatively or positively depending on the reviews that the company has online. Studies have shown that consumers typically like to read ten reviews from a website or product before purchasing it for the first time. So it is vital to …
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This question can be best answered by putting yourself in the shoes of a potential customer. Imagine searching for a business or a service – what would you most like to know? Is it when the said business opens and closes? Or, is it what towns they provide their services to? These are all important …
TikTok can be an excellent addition to your social media strategy, and its ad management is one to add to your budget. Not only has TikTok been downloaded over 2 billion times as of August 2020, but it also is the 7th most used social media app. It can be incorporated into any strategy regardless of industry. In …
Black hat SEO refers to search engine optimization techniques that are unethical and don’t follow the guidelines that Google (or any other search engine) has in place. Black hat SEO is essentially a way to cheat the system in order to achieve higher search engine results page rankings. These techniques are a violation of search …
In the earlier days of Google, the goal was to stuff your domain with as many keywords as possible to better your website’s ranking. If you owned a phone store, your perfect domain would have been something along the lines of “www.buyaphone.com,” as to the point as possible to rank higher for those keywords. Today, …
Written content is essential to have on a website, but visuals play a big role, too. So, just how important is video SEO? While video SEO is not as vital as having written content, there are a handful of benefits of having video SEO work done. Search Engine queries will not punish your website for …
It’s bound to happen to your business at some point. Unfortunately, negative reviews are all part of the business process. Your goal should be to get as few of them as possible to increase your chances of success, but what happens when one comes in? In order to increase the trust between you and your …
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