May 6, 2021

A downward view of a laptop can be seen, with an iPhone and two hands above the keyboard. Two cups of coffee surround the laptop.

What Is Alt Text – And Why Is It Important?

Keeping your website at the highest SEO standard involves knowing all of the little things you can be doing to improve your website’s rankings. Alt Text – or alternative text – might seem like a small detail to add to the images on your website. However, its importance to your website’s ranking cannot be stressed […]

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video optimization

Google Web Stories Offers Repurposable Video Content Platform

Google Web Stories provides an opportunity to repurpose video content in a way that engages users and also leverages search engine optimization, according to a new primer from The Keyword blog. Google has been encouraging the use of the platform which is likely to be a great way to create video content that generates organic search

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