Have you ever wondered why almost every business’ website has a blog, or why when you click on a recipe on Google you have to scroll through 10 pages of filler content before you actually get to the recipe? This is because for the majority of SEO history the things that Google likes and the …
Just like its owner, Google, YouTube is considered a search engine that can rank content that is uploaded depending on a number of different factors. New information has recently been released as to how YouTube’s algorithms come into play when it comes to ranking video content. So with new changes that have been brought about, …
Are you thinking about a website redesign? For some websites, there are some clear signs that it’s time to upgrade your site for the sake of SEO and just for looks. Technology evolves in the blink of an eye! If you are wondering if your site needs an upgrade, look for these signs: Your Website …
Blogs on your website should be topical. There are millions and millions of blogs out there on a huge range of topics. It’s harder to stand out on the internet now more than ever. There are likely many blogs being written about your industry topics, so it takes original and optimized content to stand out. SEO …
What Types of Blogs Will Boost Traffic to My Website? Read More »
Google’s Search ranking factors have been modified in recent years to include more factors (and potential penalties for spam-driven website) but a recent blog post from the Search team explains that images, frequent content updates, and keyword variations are the still at the top for the most important ranking factors. Experienced search engine optimization experts …
Rich Detailed Content, Images, & Keyword Variation Still Primary Google Search Factors Read More »
As any optimizer will tell you, SEO is a long-term process that takes months to lay the foundation for, and sometimes years to see the whole benefit. If you’re looking for immediate results, this can be discouraging, and can often make it feel as though you need to forget about SEO altogether. However, in the …
There are a few essential aspects of SEO to consider when creating content. High-quality links are extremely important for any website to improve their rankings on Google. They show Google the relevance between each page and how all of your content connects. Every website needs to have them, but if you do not have relevant and high-quality …
According to marketing research, people spend an average of 16 hours watching videos a week, with 84% of them convinced of buying products or services by being influenced to watch online. YouTube also confirms that 70% of users are watching through mobile devices. Businesses that are not utilizing their marketing strategies through videos miss out …
Conversion rate is the most important part of your business’s online presence, as it is what leads to potential sales. There are a lot of variables that go into the equation that is conversion, as it is complex. It is complex in the sense that you, as the marketer, need to try to present your …
4 Tips to Help Increase the Conversion Rate on Your Website Read More »
Social media is a great way to get the word out about your business and increase website visits and SEO. However, it’s important that your social media followers are regularly engaging with your posts to optimize your social media presence. Here are six tips to increase social media engagement: Give A Shout Out To Your …
