Day: May 4, 2020

PPC

Google Ads Continues to Monitor Strict Ad Content Policies

Google Ads continues to monitor billions of pay-per-click (PPC) campaigns, ad copy, and placement to see if anyone is violating strict content and placement policies, according to a recent update from Google. Via the Keyword, Leaders within Google’s Ads Department have monitored Ad content due to the sensitivity and necessity of accurate COVID-19 updates and news. Since …

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homepage optimization

What Should Be On My Business’s Website Homepage?

The home page of your website is important because it is the first impression for a potential customer.  Having a clean, well-designed homepage is key to converting leads into customers.  Homepages can look completely different from business to business but there are a few elements that all of them should have. The Name of Your …

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