Month: October 2018

homepage for online search

Knowing the Difference Between Google My Business & Search Console Queries

When checking your Google My Business Insights over the last couple of months, you may have noticed a new field with different information from the rest of the data gathered. In July, Google began populating search queries within Insights to show the terms used to reach your listing in order to help target Posts. The …

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5 Tips for Editing Your Content

Sometimes, five extra seconds of editing becomes a game-changer in whether or not you’re able to grab your reader’s attention. Furthermore, additional editing can help translate your message in a clear way and prevent misunderstandings with your audience. It’s crucial to avoid horrendous typos, bad grammar and unintentionally offensive humor since these factors can seriously …

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reviews

Does Your Online Business Reputation Look Too Good to be True?

Are all of your reviews one-sided?  A business with hundreds of 5-star reviews just looks too good to be true and any potential customer looking at your reviews will scour for the bad ones.  The assumption now is that you’re hiding the negative reviews and/or you have faked the good ones.  This leads the customer …

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5 Image Optimization Tips

When creating content for your website/blog, it is important to integrate compelling visuals to keep your visitors engaged and focused on the content. Generally speaking, you should always include at least one piece of visual aid in your writing piece. While images can immensely help with the search engine optimization performance of the content, keep in …

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