For the last five years, Google has improved its personalized algorithms in the search results. When Google announced the start of personalized search results, the press gave very good feedback. Personalized search is when Google tries to predict what you are typing based on your previous interest from what you have searched for on Google; this was …
Yes! Page titles and meta descriptions still matter quite a bit, although in different ways. Why Page Titles Matter One of the most important aspects to having your website send a strong SEO signal is creating unique, descriptive Page titles for each page on the website. In fact, according to Moz, title tags are the second …
The use of hashtags began back in 2007 when Twitter used them to categorize topics and make it easy for people to discuss. Fast forward a decade, and they are now used on Instagram and Facebook as well, for a variety of reasons. They can be highly useful, but they can also be overused and …
