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Month: October 2017

Mobile SEO

What Tools Can I Use to Improve My Mobile SEO Strategy?

With a growing number of users access websites via their smartphones, it’s imporant to make mobile SEO part of your strategy to reach more users, increase conversions, and gain more customers. Ranking signals are diferrent on mobile than desktop results since they are used for different reasons. Mobile websites also differ from desktop websites in …

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Pinterest Announces Ad & Taste Graph Updates

Pinterest recently announced changes to its search ads program, less than a year after launch. Ad placement will now be available to advertisers through the Pinterest Ads Manager, a self-serve ad tool. Placements were initially only available through third-party or direct sales. Brands can also add keyword targeting through exact, broad and phrase matching. Pinterest …

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New SEO Podcast by MOZ

If you’re in the SEO industry you know firsthand how things can change almost every day. It is important, as an industry professional, to stay up to date with these changes, and to react and adapt when necessary. Sometimes though, it can be hard to keep up with these changes. There are blogs and news …

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Point, Purpose, Path: The 3 P’s of Content Writing

What can you do to engage your readers so they interact with your content?  You write easy-to-understand text that breaks down your subject matter enough to attract and capture their attention.   As content produces, we are the industry experts, and the user found our content seeking more information.  When it comes to writing thoughtful, …

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Google Wants Your Questions for Q&A Video Sessions

Google is interested in bringing back an old video series in which they answer questions from SEO specialists, business owners, or anyone who is interested. These sessions were wildly popular and valuable, helping SEO specialists and business owners better understand how they can improve their SEO performance and increase their Google rankings. This open invitation …

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Four Things Email Marketers Should Know About iOS 11

iOS 11 was first introduced a couple months ago at Apple’s Worldwide Developers Conference in June 2017. With the recent release of iPhone 8 and the upcoming iPhone X, the new iPhone Operating System introduces many new features and characteristics. Now that mobile design has become increasingly important to any digital product, let’s take a look at …

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