Day: August 28, 2017

Woman shopping on her computer and phone.

Responsiveness is Not A Ranking Factor, Why Should I Care?

Because Google has consistently been silent on the details of their algorithms, most of the talk in the digital marketing world is about theories and testing these suspicions. Because digital marketing professionals work closely with search engines like Google and the websites that appear in search results, anticipating future ranking factors is made easier. Another …

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How Can You Tell What Your Converters Are Doing On Your Website?

If you have already properly set up Google Analytics on your website you are probably tracking conversions as well. Conversions can mean different things to different businesses. For service companies, like contractors, conversions are probable phone calls or contact forms. For restaurants or retail shops they might be requests for directions. For webmasters who want …

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