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Month: March 2017

Why Don’t I See My Text Ads When I Search for Them on Google?

If you’re a business owner who’s shelling out a large chunk of your advertising budget on Google AdWords, you’d like to see your ads when you search for them, right? But if you’re an AdWords manager, you’ve likely had to explain to your clients why they won’t always see their ads. Of course, there may be fundamental reasons why certain …

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Who is Fred & What Does This Unconfirmed Google Algorithm Update Mean?

A recent unconfirmed Google Update has been taking the SEO world by storm ever since yesterday morning. This update seems to be targeting the link quality aspects of the overall algorithm. Playing off of the suggestion from Google’s very own Gary Illyes,  this update has been given the name Fred. Most of the frantic chatter …

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Why You NEED a SSL Certificate

With cyber-crime on the rise, citizens are being urged to use safeguards for their websites, such as two-factor authentication. Google has been extremely proactive when it comes to avoiding cyber-crime; recently blackjacking webmasters into adding SSL certificates or HTTPS. SSL certificates are one of the best ways to keep your data safe and secure. So …

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The #CloudBleed Data Leak: What’s My Exposure?

On February 17, 2017, Google Project Zero Security Researcher Tavis Ormandy sent out a cryptic tweet towards Cloudflare’s Security Team:   Could someone from cloudflare security urgently contact me. — Tavis Ormandy (@taviso) February 18, 2017   Google Project Zero is Google’s special team of some of the most advanced security researchers, or white hat …

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7% of Traffic to US News Publishers Now Comes from Google’s AMP

February 24, 2017 officially marked the one year anniversary of Google rolling out Accelerated Mobile Pages (AMP). However, it was not indexed in organic search results until September 2016. It was first available for top news publishers. According to Adobe Analytics, AMP accounts for 7% of top news publishers’ traffic. During this time, the number …

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