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Day: August 10, 2016

Google to Address Lower CTR results on implemented AMP on SERP

Earlier this week,  Google announced that AMP  would be introduced to Google’s organic SERP.  Google’s goal for AMP  in SERP serves a purpose to improve a mobile user’s experience by Amping up pages that are slow and require very little network power to load. The AMP pages were supposed to complement the mobile friendly algorithm …

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